• Facebook

    Image
    Key parameters
    • Recommended file format: sRGB, JPG, PNG
    • Recommended text-to-image ratio: 20%
    Avatars
    Desktop
    180 x 180px
    Smartphone
    160 х 160рх
    Covers
    Desktop
    820 x 312px
    Max. file size: 100 KB
    Smartphone
    640 х 360рх
    Posts
    Desktop
    1200 х 630px
    Smartphone
    476 х 248px
    Preview
    254 х 133px
    Link
    470 х 246px
    Ads
    Desktop
    1200 х 628px
    Smartphone
    450 х 235px
    Preview
    254 х 133px
    Stories
    Desktop
    1080 х 1920рх
    Smartphone
    1080 х 1920рх
    Events
    Desktop
    Post: 1920 х 1080px
    Cover: 1200 х 628рх
    Smartphone
    560 х 208px
    Preview
    254 х 94рх
    Video
    Key parameters
    • Maximum file size: 4 GB
    • File format: mp4, gif, mov
    • Aspect ratio: 9:16 or 16:9
    • Maximum video length: 120 minutes
    • Recommended text-to-video ratio: 20%
    • Frame rate: 30 fps
    Avatars
    Desktop
    In testing
    Smartphone
    In testing
    Covers
    Desktop
    820 x 312px
    Video length: 20-90 sec.
    Smartphone
    Smartphone settings
    Posts
    Desktop
    1200 х 675px
    Smartphone
    560 х 208рх
    Preview
    254 х 94рх
    Link
    16:9 or 9:16
    Ads
    Desktop
    Max. width: 600рх
    Max. video length: 240 min.
    Smartphone
    Max. width: 600рх
    Max. video length: 240 min.
    Preview
    Max. width: 600рх
    Max. video length: 240 min.
    Stories
    Desktop
    1080 х 1920рх
    Video length: 1-15 sec.
    Smartphone
    1080 х 1920рх
    Video length: 1-15 sec.
    Events
    Desktop
    Post: 1920 х 1080px
    Cover: 1200 х 628рх
    Min. video length: 30 sec.
    Max. video length: 5 min.
    Smartphone
    Post: 1920 х 1080px
    Cover: 1200 х 628рх
    Min. video length: 30 sec.
    Max. video length: 5 min.
    Preview
    Post: 1920 х 1080px
    Cover: 1200 х 628рх
    Min. video length: 30 sec.
    Max. video length: 5 min.
  • Instagram

    Image
    Key parameters
    • Maximum file size: 5 MB
    • File format: JPG, PNG
    • Aspect ratio:
    • - square - 1:1
    • - horizontal -1.91:1
    • - vertical - 4:5
    • Recommended text-to-image ratio: 20%
    Avatars
    Desktop
    110 х 110рх
    Smartphone
    110 х 110рх
    Posts
    Desktop
    Width: 1080рх
    Min. height: 566рх
    Max. height: 1350рх
    Smartphone
    Width: 600рх
    Minimum height: 315рх
    Maximum height: 750рх
    Ads
    Desktop
    Min. resolution: 600 х 600рх
    Max. resolution: 1936 х 1936рх
    Smartphone
    Min. resolution: 600 х 600рх
    Max. resolution: 1936 х 1936рх
    Stories
    Desktop
    1080 х 1920рх
    Smartphone
    1080 х 1920рх
    Video
    Key parameters
    • Maximum file size: 4 GB
    • File format: mp4, mov
    • Aspect ratio on Smartphone:
    • - square - 1:1
    • - horizontal - 1.91:1
    • - vertical - 4:5
    • Maximum video length: 60 minutes
    Avatars
    ---
    Posts
    Desktop
    Width: 600рх
    Minimum height: 315рх
    Maximum height: 750рх
    Smartphone
    Width: 600рх
    Minimum height: 315рх
    Maximum height: 750рх
    Ads
    Desktop
    Display resolution only with aspect ratio
    Max. video length: 120 sec.
    Smartphone
    Display resolution only with aspect ratio
    Max. video length: 120 sec.
    Stories
    Desktop
    Min. resolution: 720px
    Video length: 1-15 seconds
    Smartphone
    Min. resolution: 720px
    Video length: 1-15 seconds
  • Twitter

    Image
    Key parameters
    • Maximum file size: 15 MB
    • File format: JPG, PNG, GIF (not animated)
    • Maximum number of images in 1 tweet: 4
    Avatars
    Desktop
    400 х 400рх
    Maximum file size: 2 MB
    Smartphone
    200 х 200рх
    Maximum file size: 2 MB
    Covers
    Desktop
    1500 х 500рх
    Smartphone
    Smartphone display resolution
    Posts
    Desktop
    1200 х 675px
    Smartphone
    Display resolution
    Max. file size: 5 MB
    Link
    800 х 418рх
    Ads
    Desktop
    Min. resolution: 600 х 600рх
    Max. file size: 1 MB
    Smartphone
    Min. resolution: 600 х 600рх
    Max. file size: 1 MB
    Video
    Key parameters
    • Maximum file size: 512 MB
    • File format: mp4, mov, H264 with AAC audio
    • Maximum video length: 140 seconds
    • Option of cropping videos with TweetVideo
    • Maximum frame rate: 40 fps
    • Maximum bitrate: 25 Mbps
    • Minimum aspect ratio: 1:2.39
    • Maximum aspect ratio: 2.39:1
    Avatars
    ---
    Covers
    ---
    Posts
    Desktop
    Min.: 1200 х 1920px
    Max.: 1920 х 1200рх
    Smartphone
    Display resolution
    Preview
    32 x 32px
    Ads
    ---
  • LinkedIn

    Image
    Key parameters
    • File format: JPG, PNG
    • Perfect aspect ratio: 1.91:1
    Avatars
    Desktop
    Personal profile: 400 х 400рх
    Company profile: 300 х 300рх
    Smartphone
    110 х 110рх
    Covers
    Desktop
    1536 x 768px
    Smartphone
    Smartphone display resolution with aspect ratio 4:1
    Posts
    Desktop
    1104 x 736px
    Smartphone
    Smartphone display resolution with aspect ratio 3:2
    Link
    552рх х 298px
    Ads
    Desktop
    1200 х 628px
    Smartphone
    Aspect ratio: 1.91:1
    Video
    Key parameters
    • Maximum file size: 5 GB
    • File format: ASF, AVI, FLV, MPEG-1, MPEG-4, MKV, QuickTime, WebM, H264/AVC, MP4, VP8, VP9, WMV2, WMV3
    • Minimum video length: 3 seconds
    • Maximum video length: 10 minutes
    • Aspect ratio: 1:2.4 or 2.4:1
    • Minimum resolution: 256 x 144px
    • Maximum resolution: 4096 x 2304рх
    Avatars
    ---
    Covers
    ---
    Posts
    Desktop
    Min.: 256 x 144px
    Max.: 4096 x 2304рх
    Smartphone
    Min.: 256 x 144px
    Max.: 4096 x 2304рх
    Preview
    Min.: 256 x 144px
    Max.: 4096 x 2304рх
    Link
    Min.: 256 x 144px
    Max.: 4096 x 2304рх
    Ads
    Desktop
    Min. resolution: 380px
    Max. resolution: 1080рx
    Max. video length: 30 min.
    Smartphone
    Min. resolution: 380px
    Max. resolution: 1080рx
    Max. video length: 30 min.
  • YouTube

    Image
    Key parameters
    • Maximum file size: 6 MB
    • File format: JPG, GIF, BMP, PNG
    • Field of view: 1546 x 423рх
    Avatars
    Desktop
    800 х 800рх
    Smartphone
    95 х 95рх
    Covers
    Desktop
    2560 х 1440рх
    Smartphone
    2048 х 1152рх
    Posts
    Desktop
    1280 х 720рх
    Smartphone
    Smartphone display resolution
    Preview
    Smartphone display resolution
    Ads
    Desktop
    300 x 250рх
    Smartphone
    300 x 60px
    Video
    Key parameters
    • Maximum file size: 128 GB
    • Minimum display resolution: 426 х 240рх
    • Maximum display resolution: 3840 x 2160рх
    • File format: MOV, MPEG4, MP4, AVI, WMV, MPEGPS, FLV, 3GPP, WebM
    • Aspect ratio: 16:9
    • Maximum video length: 12 hours
    Avatars
    ---
    Covers
    ---
    Posts
    Desktop
    1280 х 720px (HD)
    Smartphone
    Smartphone display resolution
    Preview
    Smartphone display resolution
    Ads
    Desktop
    300px x 250рх
    Smartphone
    300рх x 60px
  • Tumblr

    Image
    Key parameters
    • Maximum file size: 20 MB
    • Photo shoot resolutions:
    • - 1 image - width: 500рх
    • - 2 images - width: 245рх each
    • - 3 images - width: 160рх each
    • Recommended file format: sRGB JPG, PNG, BMP
    • Maximum number of images in 1 post: 10
    Avatars
    Desktop
    128 х 128рх
    Smartphone
    64 х 64рх
    Covers
    Desktop
    3000 x 1055px
    Smartphone
    Smartphone display resolution
    Posts
    Desktop
    1280 x 1920рх
    Smartphone
    500 x 750px
    Link
    130 х 130рх
    Ads
    Desktop
    1280 x 1920рх
    Smartphone
    1280 x 1920рх
    Video
    Key parameters
    • Video:
    • - Maximum file size: 100 MB
    • - Uploading limit: 5 minutes per day
    • - File format: MP4, FLV, MOV, AVI
    • GIF:
    • - Maximum width: 540px
    • - Maximum file size: 3 MB
    Avatars
    ---
    Covers
    ---
    Posts
    Desktop
    500 x 700px
    Smartphone
    Smartphone display resolution
    Ads
    ---
  • VKontakte

    Image
    Key parameters
    • File format: JPG, PNG, BMP, TIF, GIF
    • Aspect ratio: 3:2 and 1:1
    Avatars
    Desktop
    200 х 500 рх
    Smartphone
    200 x 200рх
    Covers
    Desktop
    1590 х 400рх
    Smartphone
    1169 х 315px
    Posts
    Desktop
    700 х 500рх
    Smartphone
    510 х 286px
    Link
    537 x 240рх
    Goods
    Desktop
    1000 х 1000рх
    Smartphone
    1000 х 1000рх
    Ads
    Desktop
    560 x 315px
    Smartphone
    145 х 145px
    Stories
    Desktop
    1080 х 1920рх
    Smartphone
    1080 х 1920рх
    Video
    Key parameters
    • Maximum file size: 5 GB
    • File format: AVI, MP4, 3GP, MPEG, MOV, FLV, F4V, WMV, MKV, WEBM, VOB, RM, RMVB, M4V, MPG, OGV, TS, M2TS, MTS
    Avatars
    ---
    Covers
    ---
    Posts
    Desktop
    1280 х 720рх
    Smartphone
    Smartphone display resolution
    Link
    1280 х 720рх
    Goods
    ---
    Ads
    Desktop
    1280 х 720рх
    Smartphone
    Smartphone display resolution
    Stories
    Desktop
    720 х 1280px
    Max. video length: 15 sec.
    Smartphone
    720 х 1280px
    Max. video length: 15 sec.
  • Odnoklassniki

    Image
    Key parameters
    • File format: JPG, PNG
    Avatars
    Desktop
    288 х 288рх
    Smartphone
    190 x 190рх
    Covers
    Desktop
    1944 x 600px
    Smartphone
    1340 х 320рх
    Posts
    Desktop
    1680 x 1680px
    Smartphone
    780 х 585px
    Preview
    548 x 411px
    Link
    546 х 272px
    Ads
    Desktop
    1080 х 607рх
    Smartphone
    256 х 256рх
    Preview
    90 х 75рх
    Video
    Key parameters
    • Maximum file size: 32 GB
    • File format: DV, RM, DAT, WM, QT, DivX, M2V, OGM, AVI, VOB, MPG, MPE, MPEG, M2P, MP4, MOV, 3GP, ASF, WMV, FLV, M4V, M2TS, 3G2, EVO, F4V, MKV, MCF, TS, MXF, OGG, RMVB, MEBM, VOD, SVCD
    Avatars
    ---
    Covers
    ---
    Posts
    Desktop
    Maximum resolution: 4096 х 3072рх
    Smartphone
    Maximum resolution: 4096 х 3072рх
    Ads
    ---